With some of the big companies opting for mergers to try and shore up their business models in a changing landscape, others have chosen to revamp some of their most prolific products.
Box, the cloud storage company that had concentrated on mostly storing files and collaborating with other businesses has now relaunched Box Relay as a workflow product to help companies with their content. It forms part of its drive to become more than just a cloud storage company and migrate into the wider world of cloud computing by offering full content management services. While it can only be accessed in private beta mode at present, it says the new Box Relay comes with an improved workflow engine and a user experience designed to meet the changing needs of the current computing scene.
Box's core aim is to enable automation of content processes and selection without needing to involve resource-stretched IT support and plans to release it later next month. There will be a free version called Relay Lite, while the full package will incur a fee for usage.
Jeetu Patel, Chief Product Officer, said: “Many of today’s solutions are disconnected from the apps teams already use, locked behind IT.” He added: “business content” was particularly notable as an area where “workflow in the enterprise is broken”. With more business deals taking place online only, Box Relay enables all onboarding documents to be automated, to save paperwork being sent out separately.